Everything this wonderful city has to offer, for a fraction of the price you might expect.

You don't have to be an expert to know London can be an expensive place. A desire to give our guests an opportunity to experience everything this wonderful city has to offer, for a fraction of the price you might expect, is at the heart of everything we do here at Imperial London Hotels. No hidden extras, no nasty surprises, just a remarkably affordable way to explore one of the world's great cities.

And we really are talking about central London here. All of our hotels are located in the centre of historic, beautiful Bloomsbury, which means Oxford Street shopping, the world-famous Camden Market, Covent Garden and 'Theatreland', not to mention attractions like the the British Museum, all just a short walk away.

How do we do it? By approaching every cost with a single principle in mind: how to offer real quality at the same time as genuine value for money. We approach everything from the price of our rooms to the cost of our drinks working out new ways to surpass our guests' expectations of value. In other hotels, that might mean slipping cheap spirits into cocktails, or poor quality fish and chips, but not here: you can rely on the fact our vodka will be premium quality and our endeavours to supply fresh fish!

It all comes down to a very simple idea: providing experiences our guests will never forget, at a price that means they can keep on coming back. And that, we've discovered, is exactly what they've kept on doing, since 1837.

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